Post by account_disabled on Mar 10, 2024 1:30:29 GMT -6
The Something that is important for people to live a healthy stable and safe life. When needs remain unmet there is a clear bad outcome dysfunction or death. Needs can be objective and physical such as the need for food water and shelter or subjective and psychological such as the need to belong to a family or social group and the need for selfesteem. Wants or desires Something that is desired or aspired to. Desires are not essential for basic survival and are often shaped by culture. Demands When needs and wants are supported by the ability to pay they have the potential to become economic demands.
Marketing Concept Production concept When the production Job Function Email List concept is defined productionoriented businesses dominate the market. This is from the beginning of capitalism to the mids. During the production concept era business was primarily concerned with production manufacturing and efficiency issues. Companies that use the production concept believe that customers primarily want products that are affordable and accessible. on the approach that a company can increase supply because it reduces costs. Additionally the production concept highlights that businesses can lower costs through mass production.
A productionoriented company believes in economies of scale reducing production costs per unit where mass production can lower costs and maximize profits. Overall the production concept is operationsoriented. Product concept This concept works on the assumption that customers prefer products with higher quality and price and that availability does not influence their purchasing decisions. So companies develop higher quality products that usually turn out to be expensive. Sales concept the sales concept focuses on making actual product sales and focuses on making every possible product sale regardless of product quality or customer needs. This highlights that customers will buy a companys products only if the company wants to sell these products aggressively. This philosophy does not include building relationships with customers. This means.
Marketing Concept Production concept When the production Job Function Email List concept is defined productionoriented businesses dominate the market. This is from the beginning of capitalism to the mids. During the production concept era business was primarily concerned with production manufacturing and efficiency issues. Companies that use the production concept believe that customers primarily want products that are affordable and accessible. on the approach that a company can increase supply because it reduces costs. Additionally the production concept highlights that businesses can lower costs through mass production.
A productionoriented company believes in economies of scale reducing production costs per unit where mass production can lower costs and maximize profits. Overall the production concept is operationsoriented. Product concept This concept works on the assumption that customers prefer products with higher quality and price and that availability does not influence their purchasing decisions. So companies develop higher quality products that usually turn out to be expensive. Sales concept the sales concept focuses on making actual product sales and focuses on making every possible product sale regardless of product quality or customer needs. This highlights that customers will buy a companys products only if the company wants to sell these products aggressively. This philosophy does not include building relationships with customers. This means.